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Vineeta Singh, women entrepreneur, Biography,
Women Entrepreneur

Vineeta Singh: Pioneering Female Entrepreneur and Beauty Mogul

Vineeta Singh, a prominent figure in the business world, recently graced the screens of Sony TV’s Shark Tank, showcasing her entrepreneurial prowess. As the CEO and founder of Sugar Cosmetics, she epitomizes female empowerment and success in the entrepreneurial landscape.

Born in 1983, Vineeta, now 41, hails from Delhi, India, where she was raised in a Hindu household by her accomplished parents. Her mother holds a Ph.D., while her father, Tej Singh, served as a scientist at the prestigious All India Institute of Medical Science. In 2011, Vineeta tied the knot with her college companion, Kaushik Mukherjee, with whom she shares two sons, Vikrant and Ranveer, striking a harmonious balance between her personal and professional life.

Vineeta Singh

Vineeta’s educational journey led her through Rama Krishna Puram and Delhi Public School before culminating in a degree in electrical engineering from IIT Madras. Subsequently, she pursued an MBA from IIM Ahmedabad, laying the groundwork for her future entrepreneurial endeavors.

Following her academic achievements, Vineeta embarked on a remarkable career trajectory. Initially, she turned down lucrative offers from top-tier corporations, driven by her unwavering determination to forge her path. In 2007, she co-founded Quetzal Online Private Limited, specializing in recruitment services, before venturing into the realm of fashion with the launch of FabBag in 2012.

However, it was in 2015 that Vineeta’s entrepreneurial spirit truly flourished with the inception of Sugar Cosmetics, alongside her husband, Kaushik Mukherjee. Despite encountering setbacks with previous ventures and rejecting a prestigious job offer from a global investment bank, Vineeta remained steadfast in her pursuit of creating something uniquely her own.

Sugar Cosmetics swiftly rose to prominence, disrupting the Indian beauty market dominated by international giants like Lakmé and L’Oréal. Within five years, the brand achieved unprecedented success, boasting a revenue exceeding 100 crores and establishing over 2,500 outlets across 130 cities.

Today, Vineeta’s net worth reflects her entrepreneurial triumph, estimated at around 300 crores in 2024. Her monthly earnings from Sugar Cosmetics range between INR 1 to 1.3 crores, supplemented by her role as a judge on Shark Tank India, which adds an additional INR 5 lakhs per episode.

Beyond her financial achievements, Vineeta’s journey serves as an inspiration to aspiring female entrepreneurs, embodying resilience, innovation, and unwavering determination. As she continues to carve her path in the business world, Vineeta Singh remains a beacon of female empowerment and entrepreneurial excellence.


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